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Steven Coulson
Steven has been drinking beers, wines and spirits for decades and has a propensity to go about them at length after a few drinks.
Latest Posts
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Understanding the Nuances: Craft Beer vs. Traditional Beer
As craft beer continues to gain popularity, it often leads to interesting conversations—especially among friends who might not share the same enthusiasm for the rich variety of options available. Have you ever found yourself in a situation where you’re surrounded by friends who casually refer to “beer” without realizing there’s a world beyond the usual mass-produced lagers? You’re not alone.
Picture this: your friends suggest heading out for “some beer.” Then, they show up with a case of the cheapest, mass-produced variety—nothing wrong with that, but you might find yourself craving more depth and flavor. And when the dinner menu presents options, they simply point out “a beer” as if it’s a universal term, ignoring the cascade of choices that artisanal breweries offer.
During one gathering, I brought along several interesting craft beers, excited to share the experience. To my dismay, after a single polite sip, everyone returned to their familiar go-to choices, leaving my carefully selected brews mostly untouched.
The moment I attempted to elaborate on the differences—perhaps mentioning hops or brewing techniques—my friends visibly tuned out. It’s as though my enthusiasm triggered an invisible switch, instantly signaling them to retreat into their comfort zone of light, sweet beers that lack character.
But isn’t there a gap between these two worlds that deserves to be acknowledged? We’re not talking about the same experience when sipping on a Miller High Life compared to a complex Belgian tripel. There’s an entire spectrum of intricate flavors, aromas, and brewing methods that can elevate the beer experience into something truly remarkable.
So, how can one convey the differences without coming off as elitist or pretentious? Here are a few thoughtful approaches:
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Lead with Curiosity: Invite your friends to explore together. Instead of stating facts, ask questions about their preferences. “What flavors do you enjoy or find interesting?” This opens doors without making them feel lectured.
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Focus on Experiences: Share stories about different brews. Talk about that time you tried a great IPA or a rich stout and how it made you feel. Relate your passion to experiences rather than just technical details.
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Tasting Sessions: Organizing a casual tasting night can demystify craft beer for your friends. Offer a range of styles and encourage them to articulate what they do or don’t like. This interactive approach fosters appreciation organically.
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