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Steven Coulson
Steven has been drinking beers, wines and spirits for decades and has a propensity to go about them at length after a few drinks.
Latest Posts
- My wife found out our favorite Gin for martinis was discontinued. I think we are good for a while…

- Oregon Road Trip: Freeland Spirits Garden Botanicals Gin

- Botanist with Trader Joe’s Lemon and Elderflower Soda

- I’m one of the worlds leading buyers of craft gin in the world and a international spirit judge AMA

- I’m blown away…. By how let down I am by this Gin.

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The Art of Pretentious Beer Talk: Have You Ever Said Something You Didn’t Understand?
Last weekend, during a delightful bottle share, I found myself swept up in the ambiance of craft beer enthusiasts. As someone opened a barrel-aged sour, I confidently jumped in with an elaborate commentary. I began to wax poetic about how I “truly appreciated the characteristic brett interacting with the oak tannins to create some beautiful phenolic compounds.” The reality? I had no grasp of what phenolic compounds even were. It seemed like an impressive way to throw around wine jargon mixed with snippets I vaguely recalled from a brewing podcast.
What surprised me more than my own overzealous description was the consensus around the table. Everyone nodded, looking as though I’d shared a nugget of wisdom, prompting me to elaborate further about the beer “expressing local terroir through indigenous microflora.” It felt like I was crafting my own version of a craft beer mad lib—full of lofty phrases but lacking real substance.
Just last month, I found myself describing a beer’s “mouthfeel complexity,” when, in reality, I was merely trying to articulate that it had a thick texture. It dawned on me that much of our discourse surrounding craft beer often hinges on repetition of terms we’ve heard time and again, rather than a genuine understanding.
I can’t help but wonder, do others share this experience? Are we all navigating a sea of pretentious beer talk, hoping to avoid being outed as less knowledgeable? Let’s discuss the fine line between appreciating craft beer and falling into the trap of inadequate jargon. Whether you’re a seasoned expert or a casual sipper, we’ve all been there, and it’s time to embrace the fun and complexity of our beloved brews without putting on airs.
