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Steven Coulson
Steven has been drinking beers, wines and spirits for decades and has a propensity to go about them at length after a few drinks.
Latest Posts
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- # What’s the most pretentious thing you’ve ever said about beer that you secretly didn’t understand yourself?
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Navigating the Craft Beer Conversation: How to Share Your Passion Without Being Pretentious
If you’ve ever found yourself in a situation where your friends casually refer to grabbing a “beer,” only to show up with a case of low-cost, mass-produced brews, you’re not alone. This common scenario can be both amusing and a bit frustrating for those who appreciate the world of craft beer. So, how can you convey the differences between mainstream beers and craft brews without coming across as snobbish?
Understanding the Context
First, it’s crucial to acknowledge that for many, the term “beer” conjures up images of familiar brands that are easily accessible and affordable. Many people enjoy these selections not out of ignorance, but simply because they’re what they know. So, when you hear someone say they want to grab a beer, it’s more about the social experience than the beverage itself.
Sharing Your Knowledge Without the Preach
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Focus on the Experience: Instead of listing off technical differences about hops or flavor profiles, relate your love for craft beer to experiences. Talk about a memorable gathering where a unique brew sparked great conversations or complemented an amazing meal. This approach invites curiosity rather than defensiveness.
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Encourage Tasting: Instead of bringing a six-pack of something extraordinary and watching as everyone returns to their go-to choices after a single sip, consider suggesting a tasting night. Offer a variety of craft beers alongside their usual picks. This way, it’s about the fun of trying something new together, and comparisons can be made naturally.
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Ask Questions: Rather than stating what’s better, ask your friends what they like about their chosen beverages. This can open up a dialogue about flavor preferences and may lead them to be more curious about other options without feeling like they’re being lectured.
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Make It Inclusive: Craft beer is all about celebrating diversity in flavor. Celebrate their preferences while gently introducing them to your favorites. For example, if they enjoy lighter lagers, you might suggest a similar craft option that offers more depth in flavor.
Conclusion: Building Appreciation Over Time
Ultimately, the goal is to foster a greater appreciation for craft beer without alienating those who may not share your passion. It’s all about creating a welcoming atmosphere for exploration rather than imposing your knowledge onto others. Over time, your friends may start to appreciate the vast universe of flavors and styles available in the craft beer world—