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Steven Coulson
Steven has been drinking beers, wines and spirits for decades and has a propensity to go about them at length after a few drinks.
Latest Posts
- North Korea, it turns out, has microbreweries
- Study suggests a beer a day can increase diversity of gut bacteria
- Beer brewed 86 years ago for Edward VIII’s canceled coronation goes on sale
- TIL that the pull tab can was invented in 1967 by Ermal Fraze after he was forced to open a beer with a car bumper at a family picnic.
- Does anyone else feel like their beer preferences “simplified” over the years?
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Title: Navigating the Challenges of Closed Restaurants: Boston Beer’s Innovative Response to Keg Waste Amidst the Pandemic
As the pandemic continues to impact the restaurant industry, many establishments have found themselves facing an unanticipated dilemma: kegs of beer are spoiling due to prolonged closures. In response to this pressing issue, Boston Beer Company has unveiled a creative solution aimed at alleviating the burden on restaurants while also keeping beer lovers satisfied.
With many consumers relying on takeout before the health crisis, breweries like Boston Beer have realized the need to pivot and adapt. The company has taken proactive measures to help prevent the loss of their products by implementing a program that encourages beer lovers to buy directly from breweries. By promoting at-home consumption, they are not only supporting the businesses struggling under the weight of closure but also maintaining the integrity of their beloved brews.
This initiative is a testament to Boston Beer’s commitment to sustainability and community support during these challenging times. By reducing waste and encouraging direct sales from breweries, they are fostering a sense of camaraderie among local businesses and consumers alike.
As restaurants gradually reopen and adapt to new health guidelines, this innovative approach offers a glimmer of hope for both the beer industry and the dining sector. The collaboration between breweries and restaurants may also pave the way for a more resilient industry in the future.
In conclusion, while the pandemic has presented significant challenges for the food and beverage sector, businesses like Boston Beer are leading by example, finding ways to support each other and keep the spirit of community alive—one pint at a time.